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In this episode of Genuine Humans, Tamara and Wendy are joined by renowned marketer and author, Mark Earls.
Mark has had a long career working for various agencies and now as HERDmeister at HERD. His main focus is on researching human behaviour and cognition (and he’s published – and contributed to – several books covering the subject, most recently Creative Superpowers).
Mark talks us through his experiences and shares his passion for collaboration, continual research and the joy of creativity. He got his stubborn streak from his mum, but he also has a refreshing no-nonsense (and entertaining) honesty about him.
Francesca Theokli has followed her heart throughout her career, leading her to her position as Marketing Director at Weetabix. In this episode, Francesca talks...
Working on brands such as Britvic, Hartley’s, Sarsons and Burger King has given Abby Dixon a deep understanding of the challenges facing modern marketers....
In this episode of Genuine Humans, Tamara and Wendy are joined by Sam Dolan, head of marketing for Aunt Bessie’s. Sam got her start...
